SiriusXM Reports Record 2010 Results
- Subscribers Grow to Record 20.2 Million
- Revenue of $2.82 Billion, Up 14% Over 2009
- Adjusted EBITDA of $626 Million, Up 35% Over 2009
- Free Cash Flow of $210 Million, Up 14% Over 2009
- 2011 Guidance Expects Continued Growth
NEW YORK, Feb. 15, 2011 /PRNewswire/ -- Sirius XM Radio (Nasdaq: SIRI) today announced full year 2010 financial results, including revenue of $2.82 billion, up 14% over 2009 revenue of $2.47 billion, and adjusted EBITDA of $626 million, up 35% from $463 million in 2009.
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"SiriusXM's results in 2010 were exceptional, surpassing our guidance and achieving record revenues, adjusted EBITDA and free cash flow. Our unparalleled content and the continuing improvements in the economy helped us attain a record-high subscriber base of 20.2 million. Our laser-like focus on profitable growth delivered a 35% increase in adjusted EBITDA to $626 million, and produced free cash flow of more than $200 million," noted Mel Karmazin, Chief Executive Officer, SiriusXM.
"Our renewed contracts with Howard Stern and the NFL, as well as investments in exciting new content, ensure that our subscribers will continue to enjoy the unparalleled entertainment that has made SiriusXM the largest subscription radio company in the world," said Karmazin. "With the outlook for improving U.S. auto sales, declining capital expenditures and the expanded functionality coming with the launch of SiriusXM 2.0, we look forward to another year of growth and strong financial performance."
This discussion of adjusted operating results, including adjusted EBITDA, excludes the effects of stock-based compensation and certain purchase price accounting adjustments. A reconciliation of these non-GAAP items to their nearest GAAP equivalent is contained in the financial supplements included with this release.
Net subscriber additions in 2010 were 1,418,206, compared to a net subscriber loss in 2009 of 231,098. Ending subscribers as of December 31, 2010 were 20,190,964, up 8% from the 18,772,758 subscribers reported as of December 31, 2009. Subscriber acquisition cost (SAC) per gross subscriber addition was $59 in 2010, a 6% improvement from the $63 reported in 2009. Average self-pay monthly customer churn was 1.9% in 2010, as compared with 2.0% in 2009.
Free cash flow in 2010 was $210 million, compared to $185 million in 2009. GAAP net income (loss) attributable to common stockholders for 2010 and 2009 was $43 million and ($538) million, respectively, or $0.01 and ($0.15) per diluted share, respectively. Excluding debt extinguishment and restructuring charges, our 2010 net income (loss) attributable to common stockholders for 2010 and 2009, would have been $227 million and ($238) million, respectively.
"Our strong incremental margins, combined with revenue growth and tight expense control have produced solid operating leverage, improving adjusted EBITDA by over $750 million from 2008 to 2010," said David Frear, SiriusXM's Executive Vice President and Chief Financial Officer. "We ended the year with $587 million of cash after the early retirement of approximately $38 million of our 3.25% Convertible Notes due 2011. Since the beginning of 2011, we have purchased another $131 million of our debt in the market. With only $104 million of debt maturing before 2013, declining capital expenditures and growing free cash flow, our financial strength and flexibility has never been better."
FOURTH QUARTER 2010 RESULTS
Fourth quarter 2010 revenue of $736 million was up 9% from the $676 million in the fourth quarter of 2009, while fourth quarter 2010 adjusted EBITDA was $144 million, up 25% from the $115 million in the fourth quarter of 2009.
Net subscriber additions in the fourth quarter of 2010 were 328,789, versus net subscriber additions of 257,028 in the fourth quarter of 2009. Subscriber acquisition cost (SAC) per gross subscriber addition was $58 in the fourth quarter of 2010, a 9% improvement from the $64 reported in the fourth quarter of 2009. Average self-pay monthly customer churn was 1.9% in the fourth quarter of 2010, as compared with 2.0% in the fourth quarter of 2009.
Free cash flow in the fourth quarter of 2010 was $167 million, compared to $150 million in the fourth quarter of 2009. GAAP net (loss) income attributable to common stockholders for the fourth quarter of 2010 and 2009 was ($81) million and $12 million, respectively, or ($0.02) and $0.00 per diluted share, respectively. Excluding debt extinguishment and restructuring charges, our net income attributable to common stockholders for fourth quarter 2010 and 2009, would have been $64 million and $18 million, respectively.
2011 GUIDANCE
In 2011, we expect full-year revenue of approximately $3 billion. Our adjusted EBITDA is projected to approximate $715 million.
"With continuing improvements in auto sales, and self-pay churn and conversion rates for 2011 similar to our strong performance in 2010, we expect to grow our net new subscribers by another 1.4 million in 2011, continuing our track record of solid subscriber growth. We also expect this year's free cash flow to approach $300 million," said Karmazin.
Subscriber Data.
The following table contains actual subscriber data for the years ended December 31, 2010 and 2009, respectively:
Unaudited For the Years Ended December 31, 2010 2009 Beginning subscribers 18,772,758 19,003,856 Gross subscriber additions 7,768,827 6,208,482 Deactivated subscribers (6,350,621) (6,439,580) Net additions 1,418,206 (231,098) Ending subscribers 20,190,964 18,772,758 Retail 6,947,830 7,725,750 OEM 13,104,972 10,930,952 Rental 138,162 116,056 Ending subscribers 20,190,964 18,772,758 Self-pay 16,686,799 15,703,932 Paid promotional 3,504,165 3,068,826 Ending subscribers 20,190,964 18,772,758 Retail (777,920) (1,179,452) OEM 2,174,020 935,114 Rental 22,106 13,240 Net additions 1,418,206 (231,098) Self-pay 982,867 154,275 Paid promotional 435,339 (385,373) Net additions 1,418,206 (231,098) Daily weighted average number of subscribers 19,385,055 18,529,696 Average self-pay monthly churn (1) 1.9% 2.0% Conversion rate (2) 46.2% 45.4%
____________
See accompanying footnotes.
Subscribers. The improvement was due to the 25% increase in gross subscriber additions, primarily resulting from increases in U.S. light vehicle sales, new vehicle penetration and returning activations.
Average Self-pay Monthly Churn. The decrease was due to an improving economy, the success of retention and win-back programs and reductions in non-pay cancellation rates.
Conversion Rate. The increase was primarily due to marketing to promotional period subscribers and an improving economy.
Metrics.
The following table contains our key operating metrics based on our unaudited adjusted results of operations for the years ended December 31, 2010 and 2009, respectively:
Unaudited Adjusted For the Years Ended December 31, (in thousands, except for per subscriber amounts) 2010 2009 ARPU (3) $ 11.73 $ 10.95 SAC, per gross subscriber addition (4) $ 59 $ 63 Customer service and billing expenses, per average subscriber (5) $ 1.03 $ 1.05 Free cash flow (6) $ 210,481 $ 185,319 Adjusted total revenue (8) $ 2,838,898 $ 2,526,703 Adjusted EBITDA (7) $ 626,288 $ 462,539
____________
See accompanying footnotes.
ARPU increased in the year ended December 31, 2010 primarily due to the full year impact of the U.S. Music Royalty Fee, which was introduced in the third quarter of 2009, increased revenues from the sale of "Best of" programming, decreases in discounts on multi-subscription and internet packages, and increased net advertising revenue, partially offset by an increase in the number of subscribers on promotional plans.
SAC, Per Gross Subscriber Addition, decreased in the year ended December 31, 2010 primarily due to lower per radio subsidy rates for certain OEMs and growth in subscriber reactivations and royalties from radio manufacturers compared to the year ended December 31, 2009, partially offset by a 49% increase in OEM production with factory-installed satellite radios.
Customer Service and Billing Expenses, Per Average Subscriber, decreased in the year ended December 31, 2010 primarily due to lower call center expenses as a result of moving calls to lower cost locations, partially offset by higher call volume.
Free Cash Flow increased in the year ended December 31, 2010 principally as a result of improvements in net cash provided by operating activities, partially offset by increases in capital expenditures. Net cash provided by operating activities increased $79 million to $513 million for the year ended December 31, 2010 compared to the $434 million provided by operating activities for the year ended December 31, 2009. Capital expenditures for property and equipment for the year ended December 31, 2010 increased $63 million to $312 million compared to $249 million for the year ended December 31, 2009. The increase in net cash provided by operating activities was primarily the result of growth in deferred revenue and changes in net assets. The increase in capital expenditures for the year ended December 31, 2010 was primarily the result of satellite construction and launch expenditures for our XM-5 and FM-6 satellites.
Adjusted Total Revenue. Set forth below are our adjusted total revenue for the years ended December 31, 2010 and 2009, respectively. Our adjusted total revenue includes the recognition of deferred subscriber revenues acquired in the merger between SIRIUS and XM (the "Merger") that are not recognized in our results under purchase price accounting and the elimination of the benefit in earnings from deferred revenue associated with our investment in XM Canada acquired in the Merger.
Unaudited Adjusted For the Years Ended December 31, (in thousands) 2010 2009 Revenue: Subscriber revenue, including effects of rebates (GAAP) $2,414,174 $2,287,503 Advertising revenue, net of agency fees (GAAP) 64,517 51,754 Equipment revenue (GAAP) 71,355 50,352 Other revenue (GAAP) 266,946 83,029 Total revenue (GAAP) 2,816,992 2,472,638 Purchase price accounting adjustments: Subscriber revenue, including effects of rebates 14,655 46,814 Other revenue 7,251 7,251 Adjusted total revenue $2,838,898 $2,526,703
For the year ended December 31, 2010, the increase in subscriber revenue was driven by the increase in subscribers and an increase in the sale of "Best of" programming and the decreases in discounts on multi-subscription and internet packages, partially offset by an increase in the number of subscribers on promotional plans. The increase in advertising revenue was driven by more effective sales efforts and improvements in the national market for advertising. The increase in equipment revenue was driven by royalties from a greater number of OEM installations. The increase in other revenue was driven by the U.S. Music Royalty Fee, which was introduced in the third quarter of 2009.
Adjusted EBITDA. EBITDA is defined as net income (loss) before interest and investment income (loss); interest expense, net of amounts capitalized; income tax expense and depreciation and amortization. Adjusted EBITDA removes the impact of other income and expense, losses on extinguishment of debt as well as certain other charges, such as, goodwill impairment; restructuring, impairments and related costs; certain purchase price accounting adjustments and share-based payment expense.
Unaudited Adjusted For the Years Ended December 31, (in thousands) 2010 2009 Total revenue $2,838,898 $2,526,703 Operating expenses: Revenue share and royalties 543,377 486,990 Programming and content 353,213 370,470 Customer service and billing 239,754 232,405 Satellite and transmission 78,720 82,170 Cost of equipment 35,281 40,188 Subscriber acquisition costs 492,480 401,670 Sales and marketing 220,014 232,199 Engineering, design and development 40,042 36,152 General and administrative 209,729 181,920 Total operating expenses 2,212,610 2,064,164 Adjusted EBITDA $ 626,288 $ 462,539
For the year ended December 31, 2010, the increase in Adjusted EBITDA was primarily due to an increase in revenue, partially offset by an increase in expenses included in adjusted EBITDA. The increase in expenses was primarily driven by higher subscriber acquisition costs related to the 25% increase in gross additions and higher revenue share and royalty expenses associated with growth in revenues subject to revenue sharing and royalty arrangements.
The following table contains actual subscriber data for the three months ended December 31, 2010 and 2009, respectively:
Unaudited For the Three Months Ended December 31, 2010 2009 Beginning subscribers 19,862,175 18,515,730 Gross subscriber additions 2,075,418 1,882,950 Deactivated subscribers (1,746,629) (1,625,922) Net additions 328,789 257,028 Ending subscribers 20,190,964 18,772,758 Retail 6,947,830 7,725,750 OEM 13,104,972 10,930,952 Rental 138,162 116,056 Ending subscribers 20,190,964 18,772,758 Self-pay 16,686,799 15,703,932 Paid promotional 3,504,165 3,068,826 Ending subscribers 20,190,964 18,772,758 Retail (140,732) (200,154) OEM 474,509 442,422 Rental (4,988) 14,760 Net additions 328,789 257,028 Self-pay 350,980 247,182 Paid promotional (22,191) 9,846 Net additions 328,789 257,028 Daily weighted average number of subscribers 19,990,447 18,576,151 Average self-pay monthly churn (1) 1.9% 2.0% Conversion rate (2) 45.1% 46.4%
____________
See accompanying footnotes.
Subscribers. The improvement was due to the 10% increase in gross subscriber additions, primarily resulting from increases in U.S. light vehicle sales, new vehicle penetration and returning activations.
Average Self-pay Monthly Churn. The decrease was due to an improving economy, the success of retention and win-back programs and reductions in non-pay cancellation rates.
Conversion Rate. The decrease was primarily the result of the mix of vehicles transitioning to self-pay.
Metrics.
The following table contains our key operating metrics based on our unaudited adjusted results of operations for the three months ended December 31, 2010 and 2009, respectively:
Unaudited Adjusted For the Three Months Ended December 31, (in thousands, except for per subscriber amounts) 2010 2009 ARPU (9) $ 11.80 $ 11.58 SAC, per gross subscriber addition (10) $ 58 $ 64 Customer service and billing expenses, per average subscriber (11) $ 1.11 $ 1.06 Free cash flow (12) $ 167,355 $ 149,547 Adjusted total revenue (14) $ 740,239 $ 683,779 Adjusted EBITDA (13) $ 144,493 $ 115,339
____________
See accompanying footnotes.
ARPU increased in the three months ended December 31, 2010 primarily due to increased revenue from the U.S. Music Royalty Fee, increased revenues from the sale of "Best of" programming, decreases in discounts on multi-subscription and internet packages, and increased net advertising revenue, partially offset by an increase in the number of subscribers on promotional plans.
SAC, Per Gross Subscriber Addition, decreased in the three months ended December 31, 2010 primarily due to lower per radio subsidy rates for certain OEMs and growth in subscriber reactivations and royalties from radio manufacturers compared to the three months ended December 31, 2009, partially offset by a 16% increase in OEM production with factory-installed satellite radios.
Customer Service and Billing Expenses, Per Average Subscriber, increased in the three months ended December 31, 2010 primarily due higher call volume, partially offset by lower call center expenses as a result of moving calls to lower cost locations.
Free Cash Flow increased in the three months ended December 31, 2010 principally as a result of improvements in net cash provided by operating activities, partially offset by increases in capital expenditures. Net cash provided by operating activities increased $41 million to $222 million for the three months ended December 31, 2010 compared to the $181 million provided by operations for the three months ended December 31, 2009. Capital expenditures for property and equipment for the three months ended December 31, 2010 increased $23 million to $54 million compared to $31 million for the three months ended December 31, 2009. The increase in net cash provided by operating activities was primarily the result of growth in deferred revenue and changes in net assets. The increase in capital expenditures for the three months ended December 31, 2010 was primarily the result of satellite construction and launch expenditures for our XM-5 and FM-6 satellites.
Adjusted Total Revenue. Set forth below are our adjusted total revenue for the three months ended December 31, 2010 and 2009, respectively.
Unaudited Adjusted For the Three Months Ended December 31, (in thousands) 2010 2009 Revenue: Subscriber revenue, including effects of rebates (GAAP) $620,916 $588,048 Advertising revenue, net of agency fees (GAAP) 18,221 14,467 Equipment revenue (GAAP) 20,730 19,008 Other revenue (GAAP) 76,032 54,650 Total revenue (GAAP) 735,899 676,173 Purchase price accounting adjustments: Subscriber revenue, including effects of rebates 2,527 5,793 Other revenue 1,813 1,813 Adjusted total revenue $740,239 $683,779
For the three months ended December 31, 2010, the increase in subscriber revenue was driven by the increase in subscribers as well as an increase in the sale of "Best of" programming and the decreases in discounts on multi-subscription and internet packages, partially offset by an increase in the number of subscribers on promotional plans. The increase in advertising revenue was driven by more effective sales efforts and improvements in the national market for advertising. The increase in equipment revenue was driven by royalties from increased OEM installations. The increase in other revenue was driven by the increase in revenue from the U.S. Music Royalty Fee.
Adjusted EBITDA.
Unaudited Adjusted For the Three Months Ended December 31, (in thousands) 2010 2009 Total revenue $740,239 $683,779 Operating expenses: Revenue share and royalties 143,539 124,527 Programming and content 89,939 92,857 Customer service and billing 66,446 58,887 Satellite and transmission 20,075 25,094 Cost of equipment 13,095 12,200 Subscriber acquisition costs 127,879 127,588 Sales and marketing 60,782 80,161 Engineering, design and development 9,739 8,018 General and administrative 64,252 39,108 Total operating expenses 595,746 568,440 Adjusted EBITDA $144,493 $115,339
For the three months ended December 31, 2010, the increase in Adjusted EBITDA was primarily due to an increase in revenue, partially offset by an increase in expenses included in adjusted EBITDA. The increase in expenses was primarily driven by higher general and administrative costs and higher revenue share and royalty expenses associated with growth in revenues subject to revenue sharing and royalty arrangements.
SIRIUS XM RADIO INC. AND SUBSIDIARIES CONSOLIDATED STATEMENTS OF OPERATIONS Actual For the Three Months For the Twelve Months Ended December 31, Ended December 31, (in thousands, except per share data) 2010 2009 2010 2009 (Unaudited) (Unaudited) Revenue: Subscriber revenue, including effects of rebates $ 620,916 $ 588,048 $ 2,414,174 $ 2,287,503 Advertising revenue, net of agency fees 18,221 14,467 64,517 51,754 Equipment revenue 20,730 19,008 71,355 50,352 Other revenue 76,032 54,650 266,946 83,029 Total revenue 735,899 676,173 2,816,992 2,472,638 Operating expenses: Cost of services: Revenue share and royalties 114,843 100,355 435,410 397,210 Programming and content 77,318 77,297 305,914 308,121 Customer service and billing 66,441 58,887 241,680 234,456 Satellite and transmission 20,002 24,597 80,947 84,033 Cost of equipment 13,095 12,200 35,281 40,188 Subscriber acquisition costs 107,295 109,733 413,041 340,506 Sales and marketing 58,640 76,308 215,454 228,956 Engineering, design and development 10,181 8,056 45,390 41,031 General and administrative 70,036 44,601 240,970 227,554 Depreciation and amortization 66,747 77,826 273,691 309,450 Restructuring, impairments and related costs 59,730 2,640 63,800 32,807 Total operating expenses 664,328 592,500 2,351,578 2,244,312 Income from operations 71,571 83,673 465,414 228,326 Other income (expense): Interest expense, net of amounts capitalized (72,414) (68,745) (295,643) (315,668) Loss on extinguishment of debt and credit facilities, net (85,426) (3,879) (120,120) (267,646) Interest and investment income (loss) 1,822 2,517 (5,375) 5,576 Other income 1,563 851 3,399 3,355 Total other expense (154,455) (69,256) (417,739) (574,383) (Loss) income before income taxes (82,884) 14,417 47,675 (346,057) Income tax benefit (expense) 1,440 (2,637) (4,620) (5,981) Net (loss) income (81,444) 11,780 43,055 (352,038) Preferred stock beneficial conversion feature - - - (186,188) Net (loss) income attributable to common stockholders $ (81,444) $ 11,780 $ 43,055 $ (538,226) Net (loss) income per common share: Basic $ (0.02) $ 0.00 $ 0.01 $ (0.15) Diluted $ (0.02) $ 0.00 $ 0.01 $ (0.15) Weighted average common shares outstanding: Basic 3,725,500 3,642,475 3,693,259 3,585,864 Diluted 3,725,500 6,264,259 6,391,071 3,585,864
SIRIUS XM RADIO INC. AND SUBSIDIARIES CONSOLIDATED BALANCE SHEETS As of December 31, 2010 2009 (in thousands, except share and per share data) ASSETS Current assets: Cash and cash equivalents $ 586,691 $ 383,489 Accounts receivable, net 121,658 113,580 Receivables from distributors 67,576 48,738 Inventory, net 21,918 16,193 Prepaid expenses 134,994 100,273 Related party current assets 6,719 106,247 Deferred tax asset 44,787 72,640 Other current assets 7,432 18,620 Total current assets 991,775 859,780 Property and equipment, net 1,761,274 1,711,003 Long-term restricted investments 3,396 3,400 Deferred financing fees, net 54,135 66,407 Intangible assets, net 2,629,200 2,695,115 Goodwill 1,834,856 1,834,856 Related party long-term assets 30,162 111,767 Other long-term assets 78,288 39,878 Total assets $ 7,383,086 $ 7,322,206 LIABILITIES AND STOCKHOLDERS' EQUITY Current liabilities: Accounts payable and accrued expenses $ 593,174 $ 543,686 Accrued interest 72,453 74,566 Current portion of deferred revenue 1,201,346 1,083,430 Current portion of deferred credit on executory contracts 271,076 252,831 Current maturities of long-term debt 195,815 13,882 Related party current liabilities 15,845 108,246 Total current liabilities 2,349,709 2,076,641 Deferred revenue 273,973 255,149 Deferred credit on executory contracts 508,012 784,078 Long-term debt 2,695,856 2,799,702 Long-term related party debt 325,907 263,579 Deferred tax liability 914,637 940,182 Related party long-term liabilities 24,517 46,301 Other long-term liabilities 82,839 61,052 Total liabilities 7,175,450 7,226,684 Commitments and contingencies Stockholders' equity: Preferred stock, par value $0.001; 50,000,000 authorized at December 31, 2010 and 2009: Series A convertible preferred stock (liquidation preference of $0 at December 31, 2010 and $51,370 at December 31, 2009); no shares issued and outstanding at December 31, 2010 and 24,808,959 shares issued and outstanding at December 31, 2009 - 25 Convertible perpetual preferred stock, series B (liquidation preference of $13 at December 31, 2010 and 2009); 12,500,000 shares issued and outstanding at December 31, 2010 and 2009 13 13 Convertible preferred stock, series C junior; no shares issued and outstanding at December 31, 2010 and 2009, respectively - - Common stock, par value $0.001; 9,000,000,000 shares authorized at December 31, 2010 and 2009; 3,933,195,112 and 3,882,659,087 shares issued and outstanding at December 31, 2010 and 2009, respectively 3,933 3,882 Accumulated other comprehensive loss, net of tax (5,861) (6,581) Additional paid-in capital 10,420,604 10,352,291 Accumulated deficit (10,211,053) (10,254,108) Total stockholders' equity 207,636 95,522 Total liabilities and stockholders' equity $ 7,383,086 $ 7,322,206
SIRIUS XM RADIO INC. AND SUBSIDIARIES CONSOLIDATED STATEMENTS OF CASH FLOWS For the Years Ended December 31, (in thousands) 2010 2009 Cash flows from operating activities: Net income (loss) $ 43,055 $(352,038) Adjustments to reconcile net income (loss) to net cash provided by operating activities: Depreciation and amortization 273,691 309,450 Non-cash interest expense, net of amortization of premium 42,841 43,066 Provision for doubtful accounts 32,379 30,602 Restructuring, impairments and related costs 66,731 26,964 Amortization of deferred income related to equity method investment (2,776) (2,776) Loss on extinguishment of debt and credit facilities, net 120,120 267,646 Loss on investments, net 11,722 13,664 Loss on disposal of assets 1,017 - Share-based payment expense 60,437 73,981 Deferred income taxes 2,308 5,981 Other non-cash purchase price adjustments (250,727) (202,054) Changes in operating assets and liabilities: Accounts receivable (39,236) (42,158) Receivables from distributors (11,023) (2,788) Inventory (5,725) 8,269 Related party assets (9,803) 15,305 Prepaid expenses and other current assets 75,374 10,027 Other long-term assets 17,671 86,674 Accounts payable and accrued expenses 5,420 (46,645) Accrued interest (884) 2,429 Deferred revenue 133,444 93,578 Related party liabilities (53,413) 50,172 Other long-term liabilities 272 44,481 Net cash provided by operating activities 512,895 433,830 Cash flows from investing activities: Additions to property and equipment (311,868) (248,511) Sale of restricted and other investments 9,454 - Net cash used in investing activities (302,414) (248,511) Cash flows from financing activities: Proceeds from exercise of warrants and stock options 10,839 - Preferred stock issuance, net of costs - (3,712) Long-term borrowings, net of costs 1,274,707 582,612 Related party long-term borrowings, net of costs 196,118 362,593 Payment of premiums on redemption of debt (84,326) (17,075) Repayment of long-term borrowings (1,262,396) (755,447) Repayment of related party long-term borrowings (142,221) (351,247) Net cash used in financing activities (7,279) (182,276) Net increase in cash and cash equivalents 203,202 3,043 Cash and cash equivalents at beginning of period 383,489 380,446 Cash and cash equivalents at end of period $ 586,691 $ 383,489
Footnotes
Average self-pay monthly churn; conversion rate; ARPU; SAC, per gross subscriber addition; customer service and billing expenses, per average subscriber; adjusted revenue; adjusted EBITDA and free cash flow are not measures of financial performance under GAAP. We believe these operational and Non-GAAP financial performance measures provide meaningful supplemental information regarding our operating performance and are used by us for budgetary and planning purposes; when publicly providing our business outlook; as a means to evaluate period-to-period comparisons; and to compare our performance to that of our competitors. We believe that investors also use our current and projected metrics to monitor the performance of our business and to make investment decisions.
These operational and Non-GAAP financial performance measures are used in addition to and in conjunction with results presented in accordance with GAAP. These Non-GAAP financial performance measures may be susceptible to varying calculations; may not be comparable to other similarly titled measures of other companies; and should not be considered in isolation, as a substitute for, or superior to measures of financial performance prepared in accordance with GAAP.
(1) Average self-pay monthly churn represents the monthly average of self-pay deactivations for the quarter divided by the average number of self-pay subscribers for the quarter. Average self-pay churn for the year is the average of the quarterly average self-pay churn.
(2) We measure the percentage of owners and lessees of new vehicles that receive our service and convert to become self-paying subscribers after the initial promotion period. We refer to this as the "conversion rate." At the time satellite radio enabled vehicles are sold or leased, the owners or lessees generally receive trial subscriptions ranging from three to twelve months. Promotional periods generally include the period of trial service plus 30 days to handle the receipt and processing of payments. We measure conversion rate three months after the period in which the trial service ends.
(3) ARPU is derived from total earned subscriber revenue, net advertising revenue and other subscription-related revenue, net of purchase price accounting adjustments, divided by the number of months in the period, divided by the daily weighted average number of subscribers for the period. Other subscription-related revenue includes the U.S. Music Royalty Fee, which was initially charged to subscribers in the third quarter of 2009. Purchase price accounting adjustments include the recognition of deferred subscriber revenues not recognized in purchase price accounting associated with the Merger. ARPU is calculated as follows (in thousands, except for subscriber and per subscriber amounts):
Unaudited For the Years Ended December 31, 2010 2009 Subscriber revenue (GAAP) $ 2,414,174 $ 2,287,503 Net advertising revenue (GAAP) 64,517 51,754 Other subscription-related revenue (GAAP) 234,148 48,679 Purchase price accounting adjustments 14,655 46,814 $ 2,727,494 $ 2,434,750 Daily weighted average number of subscribers 19,385,055 18,529,696 ARPU $ 11.73 $ 10.95
(4) Subscriber acquisition cost, per gross subscriber addition (or SAC, per gross subscriber addition) is derived from subscriber acquisition costs and margins from the direct sale of radios and accessories, excluding share-based payment expense and purchase price accounting adjustments, divided by the number of gross subscriber additions for the period. Purchase price accounting adjustments associated with the Merger include the elimination of the benefit of amortization of deferred credits on executory contracts recognized at the Merger date attributable to an OEM. SAC, per gross subscriber addition, is calculated as follows (in thousands, except for subscriber and per subscriber amounts):
Unaudited For the Years Ended December 31, 2010 2009 Subscriber acquisition costs (GAAP) $ 413,041 $ 340,506 Less: margin from direct sales of radios and accessories (GAAP) (36,074) (10,164) Add: purchase price accounting adjustments 79,439 61,164 $ 456,406 $ 391,506 Gross subscriber additions 7,768,827 6,208,482 SAC, per gross subscriber addition $ 59 $ 63
(5) Customer service and billing expenses, per average subscriber, is derived from total customer service and billing expenses, excluding share-based payment expense and purchase price accounting adjustments associated with the Merger, divided by the number of months in the period, divided by the daily weighted average number of subscribers for the period. We believe the exclusion of share-based payment expense in our calculation of customer service and billing expenses, per average subscriber, is useful given the significant variation in expense that can result from changes in the fair market value of our common stock, the effect of which is unrelated to the operational conditions that give rise to variations in the components of our customer service and billing expenses. Purchase price accounting adjustments associated with the Merger include the elimination of the benefit associated with incremental share-based payment arrangements recognized at the Merger date. Customer service and billing expenses, per average subscriber, is calculated as follows (in thousands, except for subscriber and per subscriber amounts):
Unaudited For the Years Ended December 31, 2010 2009 Customer service and billing expenses (GAAP) $ 241,680 $ 234,456 Less: share-based payment expense, net of purchase price accounting adjustments (GAAP) (2,207) (2,504) Add: purchase price accounting adjustments 281 453 $ 239,754 $ 232,405 Daily weighted average number of subscribers 19,385,055 18,529,696 Customer service and billing expenses, per average subscriber $ 1.03 $ 1.05
(6) Free cash flow is calculated as follows (in thousands):
Unaudited For the Years Ended December 31, 2010 2009 Net cash provided by operating activities $ 512,895 $ 433,830 Additions to property and equipment (311,868) (248,511) Restricted and other investment activity 9,454 - Free cash flow $ 210,481 $ 185,319
(7) EBITDA is defined as net income (loss) before interest and investment income (loss); interest expense, net of amounts capitalized; taxes expense and depreciation and amortization. We adjust EBITDA to remove the impact of other income and expense, loss on extinguishment of debt as well as certain other charges discussed below. This measure is one of the primary Non-GAAP financial measures on which we (i) evaluate the performance of our businesses, (ii) base our internal budgets and (iii) compensate management. Adjusted EBITDA is a Non-GAAP financial performance measure that excludes (if applicable): (i) certain adjustments as a result of the purchase price accounting for the Merger, (ii) goodwill impairment, (iii) restructuring, impairments, and related costs, (iv) depreciation and amortization and (v) share-based payment expense. The purchase price accounting adjustments include: (i) the elimination of deferred revenue associated with the investment in XM Canada, (ii) recognition of deferred subscriber revenues not recognized in purchase price accounting, and (iii) elimination of the benefit of deferred credits on executory contracts, which are primarily attributable to third party arrangements with an OEM and programming providers. We believe adjusted EBITDA is a useful measure of the underlying trend of our operating performance, which provides useful information about our business apart from the costs associated with our physical plant, capital structure and purchase price accounting. We believe investors find this Non-GAAP financial measure useful when analyzing our results and comparing our operating performance to the performance of other communications, entertainment and media companies. We believe investors use current and projected adjusted EBITDA to estimate our current and prospective enterprise value and to make investment decisions. Because we fund and build-out our satellite radio system through the periodic raising and expenditure of large amounts of capital, our results of operations reflect significant charges for depreciation expense. The exclusion of depreciation and amortization expense is useful given significant variation in depreciation and amortization expense that can result from the potential variations in estimated useful lives, all of which can vary widely across different industries or among companies within the same industry. We believe the exclusion of restructuring, impairments and related costs is useful given the nature of these expenses. We also believe the exclusion of share-based payment expense is useful given the significant variation in expense that can result from changes in the fair market value of our common stock.
Adjusted EBITDA has certain limitations in that it does not take into account the impact to our statement of operations of certain expenses, including share-based payment expense and certain purchase price accounting for the Merger. We endeavor to compensate for the limitations of the Non-GAAP measure presented by also providing the comparable GAAP measure with equal or greater prominence and descriptions of the reconciling items, including quantifying such items, to derive the Non-GAAP measure. Investors that wish to compare and evaluate our operating results after giving effect for these costs, should refer to net income (loss) as disclosed in our consolidated statements of operations. Since adjusted EBITDA is a Non-GAAP financial performance measure, our calculation of adjusted EBITDA may be susceptible to varying calculations; may not be comparable to other similarly titled measures of other companies; and should not be considered in isolation, as a substitute for, or superior to measures of financial performance prepared in accordance with GAAP. The reconciliation of net income (loss) to the adjusted EBITDA is calculated as follows (in thousands):
Unaudited For the Years Ended December 31, 2010 2009 Net income (loss) (GAAP): $ 43,055 $ (352,038) Add back items excluded from Adjusted EBITDA: Purchase price accounting adjustments: Revenues 21,906 54,065 Operating expenses (261,832) (240,891) Share-based payment expense, net of purchase price accounting adjustments (GAAP) 63,309 78,782 Depreciation and amortization (GAAP) 273,691 309,450 Restructuring, impairments and related costs (GAAP) 63,800 32,807 Interest expense, net of amounts capitalized (GAAP) 295,643 315,668 Loss on extinguishment of debt and credit facilities, net (GAAP) 120,120 267,646 Interest and investment loss (income) (GAAP) 5,375 (5,576) Other (income) (GAAP) (3,399) (3,355) Income tax expense (GAAP) 4,620 5,981 Adjusted EBITDA $ 626,288 $ 462,539
(8) The following tables reconcile our actual revenues and operating expenses to our adjusted revenues and operating expenses:
Unaudited For the Year Ended December 31, 2010 Purchase Price Allocation of As Reported Accounting Share-based Adjusted (in thousands) Adjustments Payment Expense Revenue: Subscriber revenue, including effects of rebates $2,414,174 $14,655 $- $2,428,829 Advertising revenue, net of agency fees 64,517 - - 64,517 Equipment revenue 71,355 - - 71,355 Other revenue 266,946 7,251 - 274,197 Total revenue $2,816,992 $21,906 $- $2,838,898 Operating expenses Cost of services: Revenue share and royalties 435,410 107,967 - 543,377 Programming and content 305,914 57,566 (10,267) 353,213 Customer service and billing 241,680 281 (2,207) 239,754 Satellite and transmission 80,947 1,170 (3,397) 78,720 Cost of equipment 35,281 - - 35,281 Subscriber acquisition costs 413,041 79,439 - 492,480 Sales and marketing 215,454 13,983 (9,423) 220,014 Engineering, design and development 45,390 520 (5,868) 40,042 General and administrative 240,970 906 (32,147) 209,729 Depreciation and amortization (a) 273,691 - - 273,691 Restructuring, impairments and related costs 63,800 - - 63,800 Share-based payment expense (b) - - 63,309 63,309 Total operating expenses $2,351,578 $261,832 $- $2,613,410 (a) Purchase price accounting adjustments included above exclude the incremental depreciation and amortization associated with the $785,000 stepped up basis in property, equipment and intangible assets as a result of the Merger. The increased depreciation and amortization for the year ended December 31, 2010 was $68,000. (b) Amounts related to share-based payment expense included in operating expenses were as follows: Programming and content $9,817 $450 $- $10,267 Customer service and billing 1,926 281 - 2,207 Satellite and transmission 3,109 288 - 3,397 Sales and marketing 8,996 427 - 9,423 Engineering, design and development 5,348 520 - 5,868 General and administrative 31,241 906 - 32,147 Total share-based payment expense $60,437 $2,872 $- $63,309
Unaudited For the Year Ended December 31, 2009 Purchase Price Allocation of As Reported Accounting Share-based Adjusted (in thousands) Adjustments Payment Expense Revenue: Subscriber revenue, including effects of rebates $2,287,503 $46,814 $- $2,334,317 Advertising revenue, net of agency fees 51,754 - - 51,754 Equipment revenue 50,352 - - 50,352 Other revenue 83,029 7,251 - 90,280 Total revenue $2,472,638 $54,065 $- $2,526,703 Operating expenses Cost of services: Revenue share and royalties 397,210 89,780 - 486,990 Programming and content 308,121 72,069 (9,720) 370,470 Customer service and billing 234,456 453 (2,504) 232,405 Satellite and transmission 84,033 1,339 (3,202) 82,170 Cost of equipment 40,188 - - 40,188 Subscriber acquisition costs 340,506 61,164 - 401,670 Sales and marketing 228,956 13,507 (10,264) 232,199 Engineering, design and development 41,031 977 (5,856) 36,152 General and administrative 227,554 1,602 (47,236) 181,920 Depreciation and amortization (a) 309,450 - - 309,450 Restructuring, impairments and related costs 32,807 - - 32,807 Share-based payment expense (b) - - 78,782 78,782 Total operating expenses $2,244,312 $240,891 $- $2,485,203 (a) Purchase price accounting adjustments included above exclude the incremental depreciation and amortization associated with the $785,000 stepped up basis in property, equipment and intangible assets as a result of the Merger. The increased depreciation and amortization for the year ended December 31, 2009 was $106,000. (b) Amounts related to share-based payment expense included in operating expenses were as follows: Programming and content $9,064 $656 $- $9,720 Customer service and billing 2,051 453 - 2,504 Satellite and transmission 2,745 457 - 3,202 Sales and marketing 9,608 656 - 10,264 Engineering, design and development 4,879 977 - 5,856 General and administrative 45,634 1,602 - 47,236 Total share-based payment expense $73,981 $4,801 $- $78,782
(9) ARPU is calculated as follows (in thousands, except for subscriber and per subscriber amounts):
Unaudited For the Three Months Ended December 31, 2010 2009 Subscriber revenue (GAAP) $ 620,916 $ 588,048 Net advertising revenue (GAAP) 18,221 14,467 Other subscription-related revenue (GAAP) 65,953 36,828 Purchase price accounting adjustments 2,527 5,793 $ 707,617 $ 645,136 Daily weighted average number of subscribers 19,990,447 18,576,151 ARPU $ 11.80 $ 11.58
(10) SAC, per gross subscriber addition, is calculated as follows (in thousands, except for subscriber and per subscriber amounts):
Unaudited For the Three Months Ended December 31, 2010 2009 Subscriber acquisition costs (GAAP) $ 107,295 $ 109,733 Less: margin from direct sales of radios and accessories (GAAP) (7,635) (6,808) Add: purchase price accounting adjustments 20,584 17,855 $ 120,244 $ 120,780 Gross subscriber additions 2,075,418 1,882,950 SAC, per gross subscriber addition $ 58 $ 64
(11) Customer service and billing expenses, per average subscriber, is calculated as follows (in thousands, except for subscriber and per subscriber amounts):
Unaudited For the Three Months Ended December 31, 2010 2009 Customer service and billing expenses (GAAP) $ 66,441 $ 58,887 Less: share-based payment expense, net of purchase price accounting adjustments (GAAP) (50) (94) Add: purchase price accounting adjustments 55 94 $ 66,446 $ 58,887 Daily weighted average number of subscribers 19,990,447 18,576,151 Customer service and billing expenses, per average subscriber $ 1.11 $ 1.06
(12) Free cash flow is calculated as follows (in thousands):
Unaudited For the Three Months Ended December 31, 2010 2009 Net cash provided by operating activities $ 221,849 $ 180,723 Additions to property and equipment (54,494) (31,176) Free cash flow $ 167,355 $ 149,547
(13) The reconciliation of net income (loss) to the adjusted EBITDA is calculated as follows (in thousands):
Unaudited For the Three Months Ended December 31, 2010 2009 Net (loss) income (GAAP): $ (81,444) $ 11,780 Add back items excluded from Adjusted EBITDA: Purchase price accounting adjustments: Revenues 4,340 7,606 Operating expenses (67,928) (63,886) Share-based payment expense, net of purchase price accounting adjustments (GAAP) 10,033 7,480 Depreciation and amortization (GAAP) 66,747 77,826 Restructuring, impairments and related costs (GAAP) 59,730 2,640 Interest expense, net of amounts capitalized (GAAP) 72,414 68,745 Loss on extinguishment of debt and credit facilities, net (GAAP) 85,426 3,879 Interest and investment (income) (GAAP) (1,822) (2,517) Other (income) (GAAP) (1,563) (851) Income tax (benefit) expense (GAAP) (1,440) 2,637 Adjusted EBITDA $ 144,493 $ 115,339
(14) The following tables reconcile our actual revenues and operating expenses to our adjusted revenues and operating expenses:
Unaudited For the Three Months Ended December 31, 2010 Purchase Price Allocation of As Reported Accounting Share-based Adjusted (in thousands) Adjustments Payment Expense Revenue: Subscriber revenue, including effects of rebates $620,916 $2,527 $- $623,443 Advertising revenue, net of agency fees 18,221 - - 18,221 Equipment revenue 20,730 - - 20,730 Other revenue 76,032 1,813 - 77,845 Total revenue $735,899 $4,340 $- $740,239 Operating expenses Cost of services: Revenue share and royalties 114,843 28,696 - 143,539 Programming and content 77,318 14,762 (2,141) 89,939 Customer service and billing 66,441 55 (50) 66,446 Satellite and transmission 20,002 273 (200) 20,075 Cost of equipment 13,095 - - 13,095 Subscriber acquisition costs 107,295 20,584 - 127,879 Sales and marketing 58,640 3,290 (1,148) 60,782 Engineering, design and development 10,181 93 (535) 9,739 General and administrative 70,036 175 (5,959) 64,252 Depreciation and amortization (a) 66,747 - - 66,747 Restructuring, impairments and related costs 59,730 - - 59,730 Share-based payment expense (b) - - 10,033 10,033 Total operating expenses $664,328 $67,928 $- $732,256 (a) Purchase price accounting adjustments included above exclude the incremental depreciation and amortization associated with the $785,000 stepped up basis in property, equipment and intangible assets as a result of the Merger. The increased depreciation and amortization for the three months ended December 31, 2010 was $16,000. (b) Amounts related to share-based payment expense included in operating expenses were as follows: Programming and content $2,059 $82 $- $2,141 Customer service and billing (5) 55 - 50 Satellite and transmission 148 52 - 200 Sales and marketing 1,066 82 - 1,148 Engineering, design and development 442 93 - 535 General and administrative 5,784 175 - 5,959 Total share-based payment expense $9,494 $539 $- $10,033
Unaudited For the Three Months Ended December 31, 2009 Purchase Price Allocation of As Reported Accounting Share-based Adjusted (in thousands) Adjustments Payment Expense Revenue: Subscriber revenue, including effects of rebates $588,048 $5,793 $- $593,841 Advertising revenue, net of agency fees 14,467 - - 14,467 Equipment revenue 19,008 - - 19,008 Other revenue 54,650 1,813 - 56,463 Total revenue $676,173 $7,606 $- $683,779 Operating expenses Cost of services: Revenue share and royalties 100,355 24,172 - 124,527 Programming and content 77,297 17,361 (1,801) 92,857 Customer service and billing 58,887 94 (94) 58,887 Satellite and transmission 24,597 327 170 25,094 Cost of equipment 12,200 - - 12,200 Subscriber acquisition costs 109,733 17,855 - 127,588 Sales and marketing 76,308 3,522 331 80,161 Engineering, design and development 8,056 205 (243) 8,018 General and administrative 44,601 350 (5,843) 39,108 Depreciation and amortization (a) 77,826 - - 77,826 Restructuring, impairments and related costs 2,640 - - 2,640 Share-based payment expense (b) - - 7,480 7,480 Total operating expenses $592,500 $63,886 $- $656,386 (a) Purchase price accounting adjustments included above exclude the incremental depreciation and amortization associated with the $785,000 stepped up basis in property, equipment and intangible assets as a result of the Merger. The increased depreciation and amortization for the three months ended December 31, 2009 was $20,000. (b) Amounts related to share-based payment expense included in operating expenses were as follows: Programming and content $1,646 $155 $- $1,801 Customer service and billing - 94 - 94 Satellite and transmission (276) 106 - (170) Sales and marketing (474) 143 - (331) Engineering, design and development 38 205 - 243 General and administrative 5,493 350 - 5,843 Total share-based payment expense $6,427 $1,053 $- $7,480
About Sirius XM Radio
Sirius XM Radio is America's satellite radio company. SiriusXM broadcasts more than 135 channels of commercial-free music, and premier sports, news, talk, entertainment, traffic, weather, and data services to more than 20 million subscribers in cars, trucks, boats and aircraft, and through a wide range of mobile devices.
SiriusXM offers an array of content from some of the biggest names in entertainment, as well as from professional sports leagues, major colleges, and national news and talk providers. SiriusXM programming is also available at siriusxm.com, and on Apple iPhone and iPod touch, BlackBerry and Android-powered mobile devices using the SiriusXM Premium Online App.
SiriusXM has arrangements with every major automaker and its radio products are available at shop.siriusxm.com as well as retail locations nationwide.
This communication contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements include, but are not limited to, statements about future financial and operating results, our plans, objectives, expectations and intentions with respect to future operations, products and services; and other statements identified by words such as "will likely result," "are expected to," "will continue," "is anticipated," "estimated," "intend," "plan," "projection," "outlook" or words of similar meaning. Such forward-looking statements are based upon the current beliefs and expectations of our management and are inherently subject to significant business, economic and competitive uncertainties and contingencies, many of which are difficult to predict and generally beyond our control. Actual results may differ materially from the results anticipated in these forward-looking statements.
The following factors, among others, could cause actual results to differ materially from the anticipated results or other expectations expressed in the forward-looking statement: our dependence upon automakers and other third parties, our substantial indebtedness; the useful life of our satellites; and our competitive position versus other forms of audio and video entertainment. Additional factors that could cause our results to differ materially from those described in the forward-looking statements can be found in our Annual Report on Form 10-K for the year ended December 31, 2009 and our Quarterly Report on Form 10-Q for the period ending September 30, 2010, which are filed with the Securities and Exchange Commission (the "SEC") and available at the SEC's Internet site (http://www.sec.gov). The information set forth herein speaks only as of the date hereof, and we disclaim any intention or obligation to update any forward looking statements as a result of developments occurring after the date of this communication.
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E-SIRI
Contact Information for Investors and Financial Media: Investors: William Prip 212 584 5289 william.prip@siriusxm.com Hooper Stevens 212 901 6718 hooper.stevens@siriusxm.com Media: Patrick Reilly 212 901 6646 patrick.reilly@siriusxm.com
SOURCE Sirius XM Radio
Released February 15, 2011