NEW YORK, Feb. 8, 2012 /PRNewswire/ -- Sirius XM Radio (NASDAQ: SIRI) today announced that Fern Mallis – the internationally renowned fashion industry visionary widely credited as the creator of New York Fashion Week – will cover Fall 2012 Fashion Week during special daily broadcasts of her SiriusXM show Fashion Insiders with Fern Mallis, offering millions of listeners unprecedented, insider access to Fashion Week and the most prominent names in the industry.

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Mallis' extensive coverage of New York's Fall 2012 Fashion Week includes intimate conversations with some of the fashion world's biggest personalities – including backstage interviews with Tommy Hilfiger and Carolina Herrera – special reports from locations throughout New York City including the Mercedes-Benz Fashion Week Tents and a series of live, call-in shows on which she will share the untold stories about what's happening behind-the-scenes and off the runway.

Mallis' guests throughout the week will include fashion designers and industry insiders such as Betsey Johnson, Nanette Lepore, Vivienne Tam, Christian Siriano, Reem Acra, Chris Benz, Peter Som, Simon Doonan, Christian Cota and Ivan Bart of IMG Models – as well as beauty experts, top stylists, buyers from major retailers, leading fashion editors and influential bloggers.

Fashion Insiders with Fern Mallis Fashion Week coverage kicks off Friday, February 10 at 12:00 pm ET and will air weekdays throughout Fashion Week on SiriusXM Stars channel 107. Fern Mallis' Fashion Week coverage will culminate with a live, recap special on Friday, February 17 from 7:00 – 8:00 pm ET. 

Mallis brought New York City to the forefront of the fashion world in 1993 when she served as Executive Director of CFDA, Council of Fashion Designers of America.  As Senior Vice President, IMG Fashion she was instrumental in creating Fashion Week in Los Angeles and Miami and traveled the world as Fashion Week's global ambassador to cities including Mumbai, Berlin, Sydney, Tokyo, Dubai and Moscow. Today, she is president of Fern Mallis LLC, her own leading international fashion and design consultancy firm.

On Fashion Insiders with Fern Mallis, Mallis and notable guests – including Calvin Klein, Norma Kamali and Donna Karan – explore the industry through a kaleidoscope lens – looking at the brands, the business and the personalities from a global perspective and in the context of historical, social and cultural impact and significance.

Visit www.siriusxm.com/siriusxmstars for the complete Fashion Week programming lineup and more information.

About Sirius XM Radio
Sirius XM Radio is America's satellite radio company.  SiriusXM broadcasts more than 135 satellite radio channels of commercial-free music, and premier sports, news, talk, entertainment, traffic, weather, and data services to over 21 million subscribers. SiriusXM offers an array of content from many of the biggest names in entertainment, as well as from professional sports leagues, major colleges, and national news and talk providers.

SiriusXM programming is available on more than 800 devices, including pre-installed and after-market radios in cars, trucks, boats and aircraft, smartphones and mobile devices, and consumer electronics products for homes and offices. SiriusXM programming is also available at siriusxm.com, and on Apple, BlackBerry and Android-powered mobile devices.

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SOURCE Sirius XM Radio